Design your destiny:
- Do what you love-and what you're good at.
- know what you're getting into.
- Assess your yen for yin and yang!
- be prepared to invest huge amounts of time.
- reframe your notion of success.
- Embrace the joys of entrepreneurship.
Real stories behind real start ups:
- carve out our own path to the start-up gate.
- let your "emerging entreprenuer" flex its muscles.
- Help opportunity find you.
- just say NO! to naysayers.
- Decide to figure it out or find it out.
- Think and act like an entrepreneur.
Substitute Brains for Bucks:
- manage your money-don't let it manage you!
- let go of your paycheck mentality.
- cultivate a "brains for bucks" mind-set.
- Leverage your start-up dollars.
- Avoid overspending.
- Seperate our self-worth from your net worth.
Take the leap:
- Listen to your internal clock.
- Add up your assets.
- Do your homework!
- Mobilize the support you'll need.
- Ease your way into entrepreneurship.
- Test-drive your dream.
Stage 1:
- Enthusiasm is infectious-share it!
- Choose the start up model that's right for you.
- Anchor yourself- or you'll go adrift.
- make your first one hundred days work for you!
- Avoid old spending patterns.
- Mobilize family and friends.
Stage 2, Run your own show:
- Say yes to no more tight panty-hose.
- Balance head and heart.
- Act as if: a powerful success strategy.
- Be a doer with a dream.
- Create a mission statement to help focus your efforts.
- Marketing trumps mastery!
Stage 3, turn breakdowns into breakthroughs:
- resist the "I quit" impulse.
- manage your fears-or they'll manage you.
- blue-sky yourself out of stress.
- Get up and out every day.
- Build your resiliency muscle.
- Unwrap your presents.
Stag 4, find your business rhythm:
- meet and greet your markets.
- be a giver as well as a taker.
- mind your marketing
- Bust your business model!
- Downtime equals creative time.
- Nurture your personal life.
Avoid the ten biggest pitfalls:
- Romanticizing
- Bad Help
- Bad Networking
- Burnout
- Misspending
- Misusing Time
- Underpricing
- Costly Advertising
- Lack of Self-Trust
- Thinking Small
"Birthing the Elephant, the woman's go-for-it! guide to overcoming the big challenges of launching a business" by Karin Abarbanel and Bruce Freeman
